Hjemla
Redesigned the identity and product for Hjemla, an internal startup at Boligmappa — turning cold property data into a warm, welcoming home for every home.
Credits
- Product owner
- Michael Slettjord Wik
- Business
- Håvard Heggem von Krogh
- Marketing
- Eirik Vigeland
- Design
- Gjermund Gustavsen
- Creative director
- Anders Drage
- Developer
- Nikita
- Project
- Hjemla
- Year
- 2023
- Role
- Creative director
- Product owner
- Michael Slettjord Wik
- Business
- Håvard Heggem von Krogh
- Marketing
- Eirik Vigeland
- Design
- Gjermund Gustavsen
- Developer
- Nikita
The work spanned identity, interface, and communication — bringing them together to make property data feel clear, useful, and approachable.
New Hero by Newlyn gave Hjemla a warm, unassuming voice, with enough weight to command attention when needed.
For first-time visitors, we suggested famous landmarks to explore — a familiar starting point to make taking the first step a little easier.
